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By Chris Bernstein, Posted in Hudson

If you didn’t tune into Super Bowl LIV, one of television’s biggest nights, we can only assume you live under a rock — perhaps the rock featured in Reese’s Take 5 ad? Or, you might just find football uninteresting and dare I say,... read more.

By Chris Bernstein, Posted in Digital Marketing

You read that right. Giphy serves 10 billion pieces of content to 700 million people every... read more.

By Cassidy Layton, Posted in Digital Marketing

Emails provide prime real estate to sell your products or services. Similar to web copywriting, every word should be valuable to the reader. According to a study by The Radicati Group, consumer emails account for over 111.1 billion emails sent and... read more.

By Rania Eldekki, Posted in Digital Marketing

If you want to stand out from the millions of active sellers on Amazon and amp up sales this holiday season, keep reading. We’ve compiled our top marketing tips designed to help grow your business on... read more.

By Chris Bernstein, Posted in Digital Marketing

Shoppers spent a whopping $17.8 billion on Small Business Saturday last year, according to NFIB. Started by American Express in 2010, Small Business Saturday was created to support small businesses across the country. What started as an idea to... read more.

By Hudson Integrated, Posted in Branding, Content

Writing and copywriting are two different skills, yet people often use the terms synonymously. A writer or journalist writes articles that are fact-based and inherently informative. A copywriter writes advertisements and promotional materials, meaning... read more.

By Hudson Integrated, Posted in Hudson

When searching for an internship, it can be hard to understand what your role will look like and how the company runs, especially if it’s your first one. To alleviate as much uncertainty as possible, we sit down and chat with our interns to give... read more.

By Hudson Integrated, Posted in Content

Chances are, your business isn’t the only one of its kind, which begs the question: why should customers choose your company over companies which offer the same products or services? And more specifically, what about your website makes your... read more.

By Hudson Integrated, Posted in Hudson

Summer 2019 was a summer to remember, and we’ve got the memories to prove it! Each year, we ask our team to share what their favorite summer memory was to close out the season and welcome the next one. Keep reading to see how Team Hudson spent... read more.

By Rania Eldekki, Posted in Digital Marketing, Ecommerce

By settling for average conversion rates, you could be missing out on hundreds of thousands of dollars each year in customer sales. Raise the bar with these 8 tips for improving conversion rates and getting stellar... read more.

By Chris Bernstein, Posted in Digital Marketing, Social

TikTok is the new short-form video app quickly becoming the most popular social media channel amongst Generation Z (people born between 1995 - 2010). In fact, 66% of TikTok users are younger than 30. Marketers looking to stay on top of the latest social... read more.

By Hudson Integrated, Posted in Digital Marketing

Thirty years ago, your accounting firm probably took out an ad in the Yellow Pages, rented a billboard, and made sure their phone number and business hours were clearly listed on the door. That was advertising in a nutshell for most small businesses.... read more.