Ideas & Resources for Digital Growth

Google's Top 7 Ranking Factors

Google is the most popular search engine. According to estimates, over 5.6 billion searches occur on Google daily. It completely overshadows other search engines, such as Bing and Yahoo. As a result, Google presents an enormous opportunity for businesses... read more.

7 Pros and Cons of Hiring A Digital Marketing Agency

By Daryl Bryant, Posted in Digital Marketing

Digital... read more.

6 Key Benefits Of Google Business Profile

By Daryl Bryant, Posted in Content, Digital Marketing, Search, Strategy

Google remains the undisputed leader in the search engine space. Their over 90% market share is one of the reasons why Google Business Profile (GBP) is so vital for any business that wants to generate highly-qualified leads... read more.

The Top 3 Marketing Strategies for Manufacturers in 2022

By Daryl Bryant, Posted in Digital Marketing, Ecommerce, Strategy

If you’re a manufacturer, chances are you’re constantly looking for new ways to drive growth, diversify, and stand out from your competition. What company isn’t? Right? With the expansion of the Internet and technology over the last... read more.

Alibaba B2B Marketplace – Why U.S. Businesses Need an Alibaba Marketing Strategy

By Daryl Bryant, Posted in Ecommerce

If you’re a U.S. based business that is looking to expand sales to local, national, and/or global audiences, then Alibaba is something you need to investigate immediately. Launched in 1999, Alibaba.com has become the leading B2B marketplace... read more.

Mobile-First vs. Responsive Design: Pros, Cons, and Best Practices

By Steph Williamson, Posted in Design, Development, Mobile

It’s 2020 and 3.5 billion people worldwide walk around with a smartphone in their pocket. As of October 2020, roughly 50% of worldwide internet usage is on a mobile device. In the graph below, you can see that mobile usage has been on the rise... read more.

6 Ways to Improve Company Culture as a Small Business

By Julie Alex, Posted in Ideas, Strategy

When you think about what makes a business successful, you probably think about increasing profits and decreasing costs. While there’s no question that a business’s future is largely determined by its ability to generate revenue, there is... read more.

3 Reasons Why Your Business Will Fail without a Marketing Strategy

By Hudson Integrated, Posted in Digital Marketing, Strategy

Regardless of whether you’re a new business or your business has been in operation for over ten years, any business worth its salt knows that success hinges on a solid plan. After all, a business can only exist after careful financial planning and... read more.

What Does an SEO Agency Do?

By Stephen Luke, Posted in Search

If you are wondering what the heck an SEO agency does, congratulations! Asking this question shows that you realize search engine optimization is critical for your website and your business overall. This article will help you understand what an SEO... read more.

How to Choose The Best Digital Agency for You

By Steph Williamson, Posted in Strategy

Finding the right digital agency for your business can be challenging. With so many unique variables to consider — like your project’s requirements and available budget — there’s never going to be a one-size-fits-all approach to... read more.

How Much Does a Website Cost? A Detailed Price Breakdown.

By Daryl Bryant, Posted in Design, Development

In my two decades as CEO of Hudson Integrated, this is by far the most common question asked by prospects. The short answer is that it depends. The longer, more precise answer, is the focus of this... read more.

The Breakdown: 3 Steps to Build a Brand

By Cassidy Layton, Posted in Branding

Without their acclaimed brand identities, Apple just sells computers and a Rolex is just...a watch. Branding is how people identify and perceive your business. It covers elements like the tone, style, and voice, which all work together to create a unique... read more.

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