Articles by Chelsea Kelsey

Chelsea Kelsey

August 15, 2014

Email newsletters are a great way for businesses to build trusting relationships with their target audiences, and if promotional content is included, they can also increase revenue. The major key to enforce the benefits of an email newsletter is making su...

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Chelsea Kelsey

August 08, 2014

Last summer, Twitter came out with a feature called Twitter Cards. The feature is used by brands like Priceline, Angry Birds, and Foursquare, and is proving to have remarkable potential for marketers and developers. But, what exactly is a Twitter Card? T...

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Chelsea Kelsey

July 25, 2014

Conversion Rate Optimization (CRO) has the ability to be a great addition to any company’s digital marketing efforts when done the right way. CRO is the process of optimizing your sponsored search ads, landing pages, and overall website design in or...

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Chelsea Kelsey

July 01, 2014

Google Plus has become the second largest social networking site in the world after Facebook. There are an estimated 540 million users connecting through Google Plus, but that is not the website’s only upside. Believe it or not, Google Plus has a lo...

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Chelsea Kelsey

June 27, 2014

 What is it that truly drives customers to read your blogs? Of course a catchy title is helpful in reeling people in, but there’s one more thing that can make or break your blog posts: photos. Photos for blogs can be complicated because you nee...

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Chelsea Kelsey

June 10, 2014

When businesses have an understanding of distinct customer needs, they also have the ability to be successful. The problem is that sometimes configuring this understanding isn’t so easy. It’s natural for a business to want to reach as many peo...

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Chelsea Kelsey

May 30, 2014

Pinterest is one of the most addictive and fun social media websites available today. You can create photo collages, otherwise known as “boards,” of things that you wish to one day have. There are tabs for every occasion imaginable, making the...

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Chelsea Kelsey

May 27, 2014

It seems as though the entire world is obsessed with the photo and video sharing app, Instagram. The platform provides a fun way to share with your friends what your day holds, whether it’s a photo with friends at an exciting destination, some cool...

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Chelsea Kelsey

May 23, 2014

Twitter has become a go-to social media platform amongst celebrities, athletes, and even politicians. It provides a great way for public figures to communicate personally with their followers and fans, thus creating (or at least mimicking) personal relati...

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