Tips, Tricks & Industry News
By Samantha Pena
The secret is out: Google has released two major algorithm updates this week. Panda 4.0 and Payday Loan 2.0 are being put to work in order to rid search results of those infamously dreaded spammy webs... read more.
This just in. Google now uses a machine-learning Artificial Intelligence that filters – and ranks – “a very large fraction” of queries. They’re calling it “RankBrai... read more.
You’re probably doing marketing all wrong. I don’t mean this in the generic sense – like you’re doomed if you’re not doing social media marketing/content marketing/[inser... read more.
Web content matters. It’s key in creating, loyal, profitable relationships between brands and consumers, not to mention solidifying brand identity. In fact:
82% of consumers feel more positive... read more.
If your business has been around long enough, then you already understand the importance of having a website. But what if I told you that simply having a website is not enough?
That’s righ... read more.
In just the last month, we’ve seen major changes in Google’s organic search results pages that are indicative of larger SEO trends we can expect to see in the future.
Because Google is co... read more.
Traditional Marketing is broken.
86% of people skip television ads.
200 million Americans have registered their phone numbers on the do not call list.
Cold calling doesn’t work 90% of the tim... read more.
With all the moving pieces involved in the design and development process of creating a new website, it can be incredibly easy to overlook SEO.
However, SEO is not a post-site launch proces... read more.
The relevance and need for mobile-friendly design is apparent by all the staggering statistics I’m finding about mobile. For example, studies have proven that consumer behavior has shifted to in... read more.
Have you been seeing a fluctuation in your keyword rankings over the last month? You’re not alone.
Google announced just two days ago that they’ve been making changes to their searc... read more.