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Articles by Zain Abouseido

Author

Zain Abouseido

Zain Abouseido

Zain Abouseido is a recent graduate from Rutgers University where she majored in Journalism and Media Studies. She is currently a Public Relations Strategist at Hudson Integrated where she looks forward to learning more about social media in a professional setting. Zain enjoys writing, traveling, and sports. 

Articles by Zain Abouseido

20 Tips to Take Your Content to the Next Level

20 Tips to Take Your Content to the Next Level

By Zain Abouseido, Posted in Content

Do you ever struggle when it comes to crafting content for your blog? Are you constantly wondering what your viewer’s actually want to see?  If this applies to you, then pat yourself on the shoulder. Writing content is one thing, but writing... read more.
7 Tips to Create Blog Posts People Love to Share

7 Tips to Create Blog Posts People Love to Share

By Zain Abouseido, Posted in Content

Blog writing is unlike any other type of writing.  As a blogger, your goal is to share your ideas or messages to a target audience for a specific outcome. You can blog write for brand awareness, or to spread your own ideas. Regardless of the intent,... read more.
4 Tips to Make Your Brand Popular on Instagram

4 Tips to Make Your Brand Popular on Instagram

By Zain Abouseido, Posted in Social

Instagram is one of the leading social platforms today, with over 100 million monthly active users, and 8,500 likes per second. If Facebook, the king of all social media paid $1 billion for the social site, then you know it’s worth the attention.... read more.
How to Decide if Your Business Needs a Mobile App

How to Decide if Your Business Needs a Mobile App

By Zain Abouseido, Posted in Mobile

In a time where Internet users are on their smartphones more than desktop computers, a mobile presence is necessary for businesses. Integrating a mobile strategy into your business’s marketing plan is integral if you want to increase your customer... read more.
How to Use Web Analytics to Grow Your Business

How to Use Web Analytics to Grow Your Business

By Zain Abouseido, Posted in Social

Imagine this: you’re on a date with someone for the first time and everything goes wrong on your end. You were nervous, but your date was not forgiving and wasn’t interested in a second date. After this incident, you take every precaution not... read more.
Is E-mail More Effective than Facebook and Twitter?

Is E-mail More Effective than Facebook and Twitter?

By Zain Abouseido, Posted in Content

During a time where businesses rely heavily on social media in their marketing plans, it seems apparent that older versions of Internet marketing are dying down. But maybe they’re not going anywhere at all. An older, familiar form of marketing... read more.
How to Use Foursquare to Increase Customer Visits to Your Location

How to Use Foursquare to Increase Customer Visits to Your Location

By Zain Abouseido, Posted in Social

Are you a small business owner? Do you want more people to know about your business and visit your location? The answer is simple: get on Foursquare.Foursquare is a social city guide for businesses to attract more customers to their locations. Unlike... read more.
Tips to Avoid Content Marketing Fails

Tips to Avoid Content Marketing Fails

By Zain Abouseido, Posted in Content

If you haven’t heard it yet, here it is: content is king. With the Hummingbird feature and the (Not Provided) Keywords update, Google’s algorithm changes in 2013 set a new standard for SEO tactics moving forward. This year in particular,... read more.
YouTube Launches New Daily Highlight Reel of Viral Videos: ‘YouTube Nation’

YouTube Launches New Daily Highlight Reel of Viral Videos: ‘YouTube Nation’

By Zain Abouseido, Posted in Ideas

Today, YouTube launched a new daily series, YouTube Nation, which highlights the best and most enticing videos created on the video-sharing website. Produced by DreamWorks Animation and sponsored by Verizon, YouTube Nation will be available every weekday... read more.
How to Reach Your Customers on Their Smartphones with Social Media

How to Reach Your Customers on Their Smartphones with Social Media

By Zain Abouseido, Posted in Social

Once upon a time we took pictures using cameras. Now, we take pictures using Instagram on our smartphones. We used to obtain news information once, maybe twice, a day. However, smartphones and tablets allow us to access information all day long; there is... read more.
How to Turn Tweets to Dollars: Lessons from Top Brands

How to Turn Tweets to Dollars: Lessons from Top Brands

By Zain Abouseido, Posted in Social

Twitter is a powerhouse of marketing capabilities. With over 645 million users and an average of 58 million tweets per day, this social network can serve as a major factor in sales conversions for your business. Developing a credible Twitter presence can... read more.
How to Get Big Brand Results from Facebook

How to Get Big Brand Results from Facebook

By Zain Abouseido, Posted in Social

It seems like big brands have it all in terms of marketing: money, status, and huge fan bases. Leading brand names like Walmart and NASA have millions of followers on social media networks—numbers that are hard to imagine for small... read more.