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By Chelsea Kelsey, Posted in Content

 What is it that truly drives customers to read your blogs? Of course a catchy title is helpful in reeling people in, but there’s one more thing that can make or break your blog posts: photos. Photos for blogs can be complicated because you... read more.

By Samantha Pena, Posted in Strategy

Let’s face it: in today’s day and age, most people are completely desensitized to brand messages, and understandably so. People are inundated with advertisements every single day. They see them on billboards and bus stops as they’re... read more.

By Jason Tezgerevski, Posted in Search

Your Google+ profile is a powerful device for communicating your identity, success, goals and interests to others. Major industry players now utilize their Google+ profile as a platform to establish their expertise and knowledge in a specified area. By... read more.

By Samantha Pena, Posted in Strategy

Regardless of whether you are a small startup or a large corporation, balancing all the different facets of your business can become incredibly overwhelming very quickly. Your business’s success hinges not only on offering a unique product but also... read more.

By Samantha Pena, Posted in Search

Last week, Google announced a new feature for business owners called “Google My Business,” which is meant to make it easier for customers to find businesses on Google. Prior to My Business, businesses had to create separate pages if they... read more.

By Jason Tezgerevski, Posted in Social

Advertising and marketing remain key to improving profits by increasing your number of clients. Successful digital marketing strategies involve understanding consumer demographics, meeting client needs and reaching them by advertising in locations... read more.

By Chelsea Kelsey, Posted in Strategy

When businesses have an understanding of distinct customer needs, they also have the ability to be successful. The problem is that sometimes configuring this understanding isn’t so easy. It’s natural for a business to want to reach as many... read more.

By Jason Tezgerevski, Posted in Social

Innovative business owners should turn a keen ear to Facebook's latest integration of user friendliness and data collection. Facebook's latest feature involves audio recognition, makes it easier than ever to report what shows and music users are enjoying... read more.

By Samantha Pena, Posted in Strategy

Imagine this: your colleague tells you about a new opportunity, and as the enterprising individual you are, you are excited to get started on an uncharted business venture. However, you become impatient for your coworker to get back to you with details.... read more.

By Jason Tezgerevski, Posted in Strategy

Is your company's website keeping sales numbers down? These days, if your business lacks a strong website, any budget that is allocated towards online marketing could be counterproductive. Your brands website should be used as an effective marketing tool... read more.

By Chelsea Kelsey, Posted in Social

Pinterest is one of the most addictive and fun social media websites available today. You can create photo collages, otherwise known as “boards,” of things that you wish to one day have. There are tabs for every occasion imaginable, making... read more.

By Samantha Pena, Posted in Content

If you were to check your personal or work email right now, you would most likely find that your inbox has at least one unopened message from a brand promoting a new product or notifying you of a sale happening right now that you simply don’t want... read more.