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Articles by Hudson Integrated

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Hudson Integrated

Hudson Integrated

Hudson is a full-service, integrated digital agency helping small, mid-sized and Fortune 500 companies become successful using innovative web design, ecommerce, branding and digital marketing strategies.

Articles by Hudson Integrated

3 Reasons Why Your Business Will Fail without a Marketing Strategy

3 Reasons Why Your Business Will Fail without a Marketing Strategy

By Hudson Integrated, Posted in Digital Marketing, Strategy

Regardless of whether you’re a new business or your business has been in operation for over ten years, any business worth its salt knows that success hinges on a solid plan. After all, a business can only exist after careful financial planning and... read more.
5 Useful Tips to Become an Expert Copywriter

5 Useful Tips to Become an Expert Copywriter

By Hudson Integrated, Posted in Branding, Content

Writing and copywriting are two different skills, yet people often use the terms synonymously. A writer or journalist writes articles that are fact-based and inherently informative. A copywriter writes advertisements and promotional materials, meaning... read more.
Interning at Hudson: Cole’s Inside Look

Interning at Hudson: Cole’s Inside Look

By Hudson Integrated, Posted in Hudson

When searching for an internship, it can be hard to understand what your role will look like and how the company runs, especially if it’s your first one. To alleviate as much uncertainty as possible, we sit down and chat with our interns to give... read more.
4 Content Strategy Tips that Convert

4 Content Strategy Tips that Convert

By Hudson Integrated, Posted in Content

Chances are, your business isn’t the only one of its kind, which begs the question: why should customers choose your company over companies which offer the same products or services? And more specifically, what about your website makes your... read more.
Hudson Summer 2019

Hudson Summer 2019

By Hudson Integrated, Posted in Hudson

Summer 2019 was a summer to remember, and we’ve got the memories to prove it! Each year, we ask our team to share what their favorite summer memory was to close out the season and welcome the next one. Keep reading to see how Team Hudson spent... read more.
4 Digital Marketing Tips to Take Your Accounting Firm to the Next Level

4 Digital Marketing Tips to Take Your Accounting Firm to the Next Level

By Hudson Integrated, Posted in Digital Marketing

Thirty years ago, your accounting firm probably took out an ad in the Yellow Pages, rented a billboard, and made sure their phone number and business hours were clearly listed on the door. That was advertising in a nutshell for most small businesses.... read more.
A Day Spent With Habitat for Humanity

A Day Spent With Habitat for Humanity

By Hudson Integrated, Posted in Hudson

Put on your hard hats — the Hudson team is back at it with another volunteer project! After volunteering for Morris Habitat for the first time last year, we couldn’t wait to do it... read more.
How to Start an Ecommerce Business

How to Start an Ecommerce Business

By Hudson Integrated, Posted in Ecommerce

Starting an ecommerce business isn’t as difficult as you’d imagine, but there are certain steps you have to take in order to get up and running. You want your store to be accessible, legal, and financially sound, all while providing excellent... read more.
3 Ways Visual Search is Changing SEO

3 Ways Visual Search is Changing SEO

By Hudson Integrated, Posted in Search

Google Lens and Pinterest are both examples of visual search engines. They allow users to snap a photo and search using the image rather than typing in text. These visual search engines are changing the way users search the internet, and SEO is changing... read more.
6 Digital Marketing Strategies to Focus on in 2019

6 Digital Marketing Strategies to Focus on in 2019

By Hudson Integrated, Posted in Digital Marketing

2018 has seen many advancements to the digital marketing world, and technology is showing no signs of slowing down in 2019.. AI and machine learning are on the rise, bringing forth  serious innovation for the future. The digital landscape is... read more.
Social Media Trends for Ecommerce Businesses

Social Media Trends for Ecommerce Businesses

By Hudson Integrated, Posted in Digital Marketing, Ecommerce

Businesses are constantly adapting to keep up with the changes to technology, social media, and customer shopping habits. Check out these social media trends for ecommerce businesses. You’ll ?? all of... read more.
Instagram Shopping 101

Instagram Shopping 101

By Hudson Integrated, Posted in Digital Marketing, Ideas, Mobile, Social, Strategy

Instagram has experienced some major updates over the past year, but one of the most beneficial is the new Shopping feature. While there were some initial kinks, they’ve been working them out and making strides towards improving the user experience... read more.